Communication approaches used in creating HIV awareness.

      Аннотация: Sub-Saharan Africa remains the most heavily affected region, accounting for 71% of all new HIV infections. HIV/AIDS affects fundamental rights at the workplace, particularly with respect to discrimination and stigmatization of people living with and affected by the disease. Proper utilization of communication strategies is desirable for effective behavior change hence reduction of the pandemic. The study was carried out to investigate the communication approaches used in creating HIV and AIDS awareness at the workplace. The study was guided by the following specific objectives; to establish whether there are adequate information, education and communication (IEC) materials in schools, to determine whether HIV/AIDS information disseminated on prevention is appropriate at the work place, to examine the strategies used in disseminating HIV/AIDS information at the workplace, to establish teachers perceptions towards HIV/AIDS and the communicated information and to examine the hindrances encountered when communicating HIV/AIDS issues at the work place.

Ключевые слова: communication, approaches, communication