Public Communication: Theory and practice. Exploring the world of mass communication theories and the art of public speaking to bring out the best in you

      Аннотация: People all around the world have undoubtedly discovered and invented several effective means of communication but the reliance of actual use of such means is heavily subjective. There are times when we have closed a book, escaped a web page or pressed power button on our remote controls because the writer or the presenter was ‘boring’. What are those fine characters that make you want to listen to an individual in particular? Is it the voice, choice of words or the sense of familiarity? Attracting masses is a skill, it is particularly important to have communication skills to inform, motivate and inspire masses. There are in fact many more reasons than those that come to your mind. To our advantage communication studies in the boom of scientific advancement has also progressed to a great extent. There are in fact mass communication theories that help you enchant an audience. Let’s look at a few mass communication theories and break them down to suit an individual who aspires to be a good public speaker.

Ключевые слова: Mass Communication, Public communication, mass communication theory