Media Addiction and Political Participation. Does use of social networks on the go affect our expressivity, happiness and fulfilment?

      Аннотация: Apperance of social networks on mobile devices enables each one of use to stay connected on the go. This produced digital revolution in our societies and caused increased media use. On the other hand, participatry activities decrease. Inspired with these social data and tehorietical background of anomie, alienation, mass society and narcissism, armed with innovative measures of media addiction in Serbia, this study concludes media overusers tend to participare less in political processes. Because of new methodology, army of lighter addicts fall into focus because of potentially great social impact. Mild or lighter addicts may be problem of future socieites and under the beam of social scientists and government regulations. Above that, really the main question of this book persists to be what kind of effects on wellbeing are caused by increased media use. The study discovers Internet addicts have decreased expression capabilities. The future research should examine how modern everyday media use affects feelings of happiness and fulfillment.

Ключевые слова: alienation, Anomie, digital media, Internet, mass society, media addiction, political participation, issue of representation