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Culture in the distribution of differentiation of the world management.
В наличии
Местонахождение: Алматы | Состояние экземпляра: новый |
Бумажная
версия
версия
Автор: Tihomir Lukovi?,Ivo ?peranda and Joanna Kizielewicz
ISBN: 9783330040380
Год издания: 2017
Формат книги: 60×90/16 (145×215 мм)
Количество страниц: 60
Издательство: LAP LAMBERT Academic Publishing
Цена: 15465 тг
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Аннотация: This work focuses on identifying culture and its influence on the management performance. The purpose of the research is embedded in the demystification of the differences in the management performance with regard to the cultural differences worldwide. It primarily refers to the differences in the culture of Europe, America and Japan. The afore-mentioned states should be joined by China as well, which is particular in every sense, and with respect to its size, its market value is extremely big. The aim of the research is to determine how, to what extent and in what way are the cultural differences affecting the management of the three afore-mentioned fields of research. The fact that business has become as global as ever and that global markets communicate with each other, affect the management and the differences in management domains, which needs to be examined and explained. The perceiving of the differences in the management of different markets, created under the influence of culturological differences contributes to a better understanding, appreciation and more successful business cooperation.
Ключевые слова: Kaizen, culturological differences and management, POLC-framework in differences between America, Europe and Japan, WEG concept of leadership, management of marketing concept