The competitiveness of industrial enterprises in the system of partner relations loyalty.

      Аннотация: The enterprises are like human beings. They are born, grow, learn and die, to be reborn again in a new quality. Nature has invested in living individuals such opportunities and instincts that allow them to adapt to the aggressive influence of the external environment, practically not using their main governing body – the brain. Looking at the natural environment, we see changes everywhere, creative activity, but our enterprises can not always adapt to the changes that are taking place. The problem of modern enterprises is the inability to overcome growth problems, their transition periods, thereby gaining the opportunity to continue to compete. The progress is the process of penetration into the laws of the action of natural forces, the actual borrowing from nature of the mysteries of the organization of processes on the basis of which being is organized. According to the systemic understanding of life, living systems constantly create – or recreate themselves – by transforming or replacing their components. The creative ability of all living things manifests itself in the form of self-organization.

Ключевые слова: marketing strategy, competitiveness of industrial enterprises, loyalty of partner relations, satisfaction of customer, innovative activity