Поиск по каталогу |
(строгое соответствие)
|
- Профессиональная
- Научно-популярная
- Художественная
- Публицистика
- Детская
- Искусство
- Хобби, семья, дом
- Спорт
- Путеводители
- Блокноты, тетради, открытки
Cognizant Consumerism. Cognizant Consumerism
В наличии
Местонахождение: Алматы | Состояние экземпляра: новый |
Бумажная
версия
версия
Автор: Suresh Chandra Bohidar
ISBN: 9786139879243
Год издания: 2018
Формат книги: 60×90/16 (145×215 мм)
Количество страниц: 268
Издательство: LAP LAMBERT Academic Publishing
Цена: 51409 тг
Положить в корзину
Позиции в рубрикаторе
Сферы деятельности:Код товара: 209327
Способы доставки в город Алматы * комплектация (срок до отгрузки) не более 2 рабочих дней |
Самовывоз из города Алматы (пункты самовывоза партнёра CDEK) |
Курьерская доставка CDEK из города Москва |
Доставка Почтой России из города Москва |
Аннотация: "Cognizant Consumerism",the present piece of publication is in the area of marketing & management covering subjects i.e Management,Education & Law. It is considered prima facie in the domain of management with an appropriate research study and comparison amongst illiterate,literate and educated people both from rural and urban areas in the light of their level of education and social setting. In fact its a 2x3 factorial design to get the findings as to the variations thereto. Combined with consumer education and Consumer law ,management has a greater exposure in throwing light in the area of marketing & management. The book pertains to consumer consciousness and consumerism by using a 2x3 factorial design keeping the consumer's level of education i.e illiterate,literate & educated and social setting i.e Urban & Rural consumers in view. The book may be helpful to Academicians ,students & readers tremendously as it is multidisciplinary in nature with a compact research and study. I am really thankful the my esteemed publisher & Editor to bring it to their able consideration for publication and hence hopeful in being beneficial to my readers in course of time.
Ключевые слова: Education & Law, marketing, Management