The Charming of Framing. It makes Low Environmental Concern People more Conservative

      Аннотация: Pro-environmental behaviour can be encouraged through framing. This book argues that framing and environmental identity threat can moderate tourist’s behavioural intention. Behavioural difference due to environmental concern can be mitigated by framing and this mitigation could be broken by environmental identity threat.

Ключевые слова: Behavior Change, Environmental concern, Framing effect, Environmental identity threat