Evaluation Mechanism of Corporate Strategic Decision-making.

      Аннотация: On the basis of corporate strategy theory, the book constructed an evaluation model based on Fuzzy Comprehensive Evaluation integrating SPACE matrix, SWOT, Delphi and AHP, which contained their strengths and get rid of their weaknesses, and analyzed the inevitable tendency and necessity of integrating qualitative and quantitative analysis. And with empirical analysis, the model was applied to strategy-making of Guangxi Nonferrous Metals Group Limited Company, the result showed that the model is fit to the practice, which demonstrated the practicability and efficiency of the model not only in the theory but also practice.

Ключевые слова: Corporate Strategy, evaluation model, Analytical Hierarchy Process, Fuzzy Comprehensive Evaluation