Strategy Formulation and Implementation in Food Manufacturing Industry. Strategy Formulation and Implementation in the Zimbabwe Food Manufacturing Sector

      Аннотация: This book interrogates how the manufacturing industries in Zimbabwe formulate and implement business strategies for competitive advantage locally and in the region. It takes more than a good product to keep a company successful, it takes a strong business model. Whether you’re leading an established manufacturing corporation or launching a new manufacturing startup, you need to have the right structure , mindset, and strategy in place to reach your goals. Manufacturing sector’s life is full of endless battles and conflicts, and manufacturing institutions cannot fight effectively unless they can identify their enemies. They must learn to smoke out their enemies, to spot them by their signs and patterns that reveal their hostility. What most often weighs manufacturing players down and brings them misery is the past. They must consciously force themselves to react to the present moment and must be ruthless on themselves; they must not repeat the same tired methods in their strategy formulation and implementation. Strategy formulation wages guerrilla war on the manufacturing player’s mind, allowing no static lines of defense in their implementation — make everything fluid and mobile.

Ключевые слова: Strategy formulation, strategy implementation, Food manufacturing industry, Conceptual model as an intervention measure to challenges on the food industry, Competitive advantage, Business-level environment, Analytical concepts, Business Models, Reinvigorating struggling manufacturing concerns, Guerrilla strategy on branding and operations