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Theoretical and Applied Principles of the Strategic Management System Development of the Modern Enterprise. Recommended by the Academic Council of Lviv Polytechnic National University (minutes № 50 of December 20, 2018)
В наличии
Местонахождение: Алматы | Состояние экземпляра: новый |
Бумажная
версия
версия
Автор: Zalutska Khrystyna Yaroslavivna and Vasyl Kozyk
ISBN: 9786200435255
Год издания: 2019
Формат книги: 60×90/16 (145×215 мм)
Количество страниц: 84
Издательство: LAP LAMBERT Academic Publishing
Цена: 17769 тг
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Аннотация: The monograph describes the research results of the essence and theoretical foundations (patterns) of the formation and features of the practical application of the strategic management system of the enterprise; the allocation of elements of strategic management necessary for ensuring the effective development of enterprises has been clarified and substantiated; the model has been formed, the stages of formation and application of the strategic management system have been highlighted and described; the peculiarities of implementation and results of using the author's methodology for the formation and use of the strategic management system with the use of the Balanced Scorecard System for: implementation of the strategy of intensive growth of the construction industry of Ozon LLC; assistance in entering the international market for the machine-building industry of the enterprise Horodok Mechanical Plant PJSC; increase of synergy effect from effective interaction of various business units of Zakhar Berkut ski resort; effective diversification of the agricultural enterprise PC Agrofirm Luhove.The monograph is intended for scientists, lecturers, postgraduates and students.
Ключевые слова: strategic management, System, balanced scorecard, preparatory (scientific and theoretical) stage, basic (scientific and practical) stages