Handbook of Equity Crowdfunding. Success Factors in the UK

      Аннотация: Despite its short history, equity crowdfunding has experienced rapid growth in the recent period and become a mainstream medium to raise funds, especially for small- and medium-sized enterprises (SMEs). As part of Fintech, equity crowdfunding has revolutionised the way business raises capital. This book provides some empirical evidence on how enterprises use funded capital for long-term growth and how investors choose campaigns they want to invest in. Such an understanding of the two parties involved in equity crowdfunding will help business, investors and regulators make equity crowdfunding safer and more efficient. The studies included in this book is especially beneficial to master students who intend to study equity crowdfunding in their dissertations. In addition, the findings in this book are important to policymakers around the world who consider promoting an innovative Fintech method to reduce borrowing costs for SMEs and help them grow.

Ключевые слова: Crowdfunding, success, equity crowdfunding, Factor