Landing on the Beach, Sailing out to the Sea. Research on Cross-border E-Commerce and Global Distribution Center

      Аннотация: As the global epidemic spread in 2020, the e-tailing industry in major countries and regions entered a period of rapid growth, and the penetration rate of e-commerce in overseas consumer markets further increased. Driven by the epidemic economy, the growth rate of e-tailing sales in mature markets represented by the U.S. and EU countries, as well as emerging country markets such as Southeast Asia, the Middle East, and South America, is generally higher than 15%. The surge in market demand opened up a huge incremental space for cross-border e-commerce export enterprises and brought far-reaching changes to the cross-border e-commerce industry: Anker Innovation achieved independent IPO listing; Shein showed capital and the industry the blueprint of a hundred-billion-dollar cross-border enterprise; the spread of the epidemic, FBA's restriction on inbound warehousing, and the suspension and grounding of a large number of routes drove the concentrated explosion of overseas warehouse dividends. That is why many cross-border e-commerce enterprises and logistics providers al have accelerated the process of building or expanding warehouses, and the capital has also smelled the opportunities. In 2020, Zongteng Group announced that it had received Series C financing of 500 million; Pan Ding International had received Series A funding above 100 million yuan; Xing Yun Group had completed Series C financing of 200 million dollars, etc. Capital increased investment efforts to raise the entry threshold of such asset-heavy industries as overseas warehouses, thus further enhancing the concentration of the entire cross-border logistics industry, and the development of the overseas warehouse industry has also jumped to a new level.

Ключевые слова: digitalisation, cross border ecommerce, overseas varehouse, global DC