Analysis of Service Quality Strategies of 'Four Star' Hotels. Addis Ababa, Ethiopia

      Аннотация: In Ethiopia, Tourism is becoming one of the fastest growing economic and business sectors that generates foreign currency, offers job opportunities for the youth, and extends widely the service providing sector. In a nutshell it’s generating economic and social benefits to the country. In order to visit the magnificent features of the country many visitors are coming every year to Ethiopia. Thus, hotel industry of the city of Addis Ababa plays an important role in the growth of tourism. For many obvious reasons, hotel groups in the capital of Ethiopia, Addis Ababa, are expanding extensively as the diplomats and corporate clients coming are growing very largely. There is a vision to make Ethiopia in the top five tourist destinations in Africa by 2020.

Ключевые слова: Competitive advantage, Customer satisfaction, hotel, service quality, Service Strategy