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Social Media Marketing. From Entertainment to Essential

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Местонахождение: АлматыСостояние экземпляра: новый
Бумажная
версия
Автор: Kristina Lane
ISBN: 9783330007062
Год издания: 2016
Формат книги: 60×90/16 (145×215 мм)
Количество страниц: 84
Издательство: LAP LAMBERT Academic Publishing
Цена: 16318 тг
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Код товара: 165655
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      Аннотация: Social media technologies have transformed the way the world communicates. With over 3 billion people worldwide with access to the internet, and 2 billion on social media, businesses are under pressure from the digital revolution to change the way they market and communicate their brands. What was originally created as an entertainment tool has revolutionized the communications and marketing field. This paper examines the impact and role social media has on businesses.
Ключевые слова: Social Media, Social Media Marketing
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