Customer Satisfaction.

      Аннотация: E-banking system is growing its roots in developing countries like India, internet has become a member of our family in the competitive world. With the rise of the internet, almost everything has become available online. Banks all over the world have been effectively developing information technology as an innovative resource to achieve speed, efficiency, cost reduction, customer service and competitive advantage. From this, E-banking has become a way of life today. E-banking allows customers to performs banking activates at the with a secure website, via the internet operated by the virtual banks. E-banking will help banks to cut cost, increase revenue, cut time for delivering service and become more convenient for the valuable customers, and provide best services and manage customer relationship more quickly and most satisfaction. E-Banking has emerged as a strategic resource for achieving higher efficiency, control of operations, productivity and profitability. For customers, it is the realization of their ‘Anywhere, Anytime, Anyway’ banking dream and with meet the increasing customer expectation and satisfaction.

Ключевые слова: Bank, CRM, customer loyalty, Customer Perception, Customer satisfaction, Customer value, service quality